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Privacy Policy

PRIVACY POLICY

INFORMATION ABOUT THE COLLECTION OF PERSONAL DATA AND CONTACT DETAILS OF THE RESPONSIBLE PARTY

1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about the handling of your personal data when using our website. Personal data refers to all data that can personally identify you.

1.2 The party responsible for data processing on this website, as per the General Data Protection Regulation (GDPR), is Cape Flair. The responsible party for processing personal data is the individual or legal entity who, alone or in conjunction with others, decides on the purposes and means of processing personal data.

1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries directed to the responsible party). You can recognize an encrypted connection by the "https://" string and the lock symbol in your browser.

DATA COLLECTION WHEN VISITING OUR WEBSITE

When you visit our website for informational purposes only (i.e., you do not register or otherwise provide information), we only collect the data that your browser transmits to our server (known as "server log files"). When you visit our website, we collect the following data that is technically necessary for displaying the website:

Our visited website
Date and time of access
Data volume transmitted (in bytes)
Source/reference from which you reached the page
Browser used
Operating system used
IP address (potentially anonymized)

The processing is based on our legitimate interest in improving the stability and functionality of our website, per Art. 6(1)(f) GDPR. The data will not be transferred or used otherwise unless specific evidence suggests illegal use, in which case server log files may be reviewed retroactively.

COOKIES

To make visiting our website more attractive and to enable the use of certain functions, we use cookies on various pages. Cookies are small text files stored on your device. Some cookies we use are deleted after the end of the browser session (session cookies), while others remain on your device and allow us or partner companies to recognize your browser the next time you visit (persistent cookies). Cookies collect certain user information (e.g., browser and location data, and IP address values). Persistent cookies are automatically deleted after a specified period, which may vary by cookie.

Some cookies are used to simplify the order process by storing settings (e.g., remembering the contents of a virtual shopping cart for a later visit). If personal data is processed through cookies, it is based on Art. 6(1)(b) GDPR, either for contract execution or Art. 6(1)(f) GDPR, to protect our legitimate interest in providing the best possible website functionality.

We may collaborate with advertising partners to make our internet offering more interesting to you. In this case, cookies from partner companies (third-party cookies) may also be stored on your device. If we collaborate with such partners, you will be informed about the use of these cookies and the collected data.

Please note that you can configure your browser settings to inform you about the use of cookies, individually accept them, or block them completely. Each browser manages cookie settings differently; you can find more information in the help menu of your browser:

Please note that disabling cookies may limit the functionality of our website.

CONTACT

When you contact us (e.g., via contact form or email), personal data will be collected. The data collected from the contact form will be evident from the form itself. This data will be stored and used exclusively for responding to your inquiry and managing the associated technical aspects. The legal basis for processing is our legitimate interest in responding to your inquiry, per Art. 6(1)(f) GDPR. If your inquiry is aimed at concluding a contract, the additional legal basis for processing is Art. 6(1)(b) GDPR. Your data will be deleted after your inquiry has been fully processed, provided there are no legal retention requirements.

DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR CONTRACT EXECUTION

As per Art. 6(1)(b) GDPR, personal data will be collected and processed if you provide this information for contract execution or when opening a customer account. The data collected can be seen in the respective input forms. Deleting your customer account is possible at any time and can be done by sending a message to the above-mentioned responsible party. Your data will be stored and used for contract execution purposes. After contract execution or the deletion of your customer account, your data will be locked in accordance with tax and commercial law retention periods and deleted after these periods expire, unless you have expressly consented to further use of your data or legal permission for further data use applies.

USE OF YOUR DATA FOR DIRECT ADVERTISING

6.1 Newsletter Subscription

If you subscribe to our newsletter, we will send you information about our offers regularly. The only required information for sending the newsletter is your email address. Additional data is voluntary and is used to address you personally. We use the double opt-in procedure for sending newsletters, meaning we will only send you a newsletter if you have explicitly confirmed that you agree to receive newsletters by clicking on the confirmation link in a confirmation email. By activating this confirmation link, you give us consent to use your personal data in accordance with Art. 6(1)(a) GDPR.

When registering for the newsletter, we save your IP address and the date and time of registration to trace any potential misuse of your email address. The data collected during the newsletter registration will be used exclusively for sending the newsletter. You can unsubscribe from the newsletter at any time via the link in the newsletter or by sending a message to the responsible party mentioned at the beginning. Once unsubscribed, your email address will be immediately removed from our newsletter distribution list unless you have expressly consented to further use of your data or legal permission for further data use applies.

6.2 Sending of Newsletter to Existing Customers

If you have provided your email address during the purchase of goods or services, we reserve the right to regularly send you email offers for similar products or services from our range. You do not need to give specific consent for this. Data processing for this purpose is based solely on our legitimate interest in personalized direct marketing, per Art. 6(1)(f) GDPR. If you initially objected to the use of your email address for this purpose, we will not send any further emails. You have the right to object to the use of your email address for direct marketing at any time by notifying the responsible party mentioned at the beginning. You will only incur transmission costs according to basic rates for this.

DATA PROCESSING FOR ORDER HANDLING

7.1 To fulfill your order, the personal data we collect will be passed on to the shipping company responsible for delivery, as necessary. We will also pass on your payment data to the assigned credit institution if it is required for processing your payment. If we employ payment service providers, we explicitly inform you below. The legal basis for this data transfer is Art. 6(1)(b) GDPR.

7.2 Use of Payment Providers (Payment Service Providers)

PayPal: When paying via PayPal, your payment data will be forwarded to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg. This transfer is based on Art. 6(1)(b) GDPR, and is necessary for payment processing.
SOFORT: If you select the “SOFORT” payment option, payment processing will be carried out via SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany, part of Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). Your information, as provided during the ordering process, will be transferred to SOFORT for payment processing. You can find additional information about data protection at SOFORT at: https://www.klarna.com/sofort/datenschutz

CONTACT FOR REVIEW REMINDERS

We use your email address for one-time reminders to submit a review of your order, provided that you have given us your express consent during or after your order, according to Art. 6(1)(a) GDPR. You can revoke your consent at any time by sending a message to the responsible party for data processing.

USE OF SOCIAL MEDIA PLUGINS

9.1 Facebook Plugins with Shariff Solution

Our website uses social plugins ("plugins") from the social network Facebook, operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). To enhance the protection of your data when visiting our website, these buttons are not fully integrated as plugins, but are instead linked through an HTML link. This ensures that no connection to Facebook's servers is established when you visit our website.

If you click the button, a new browser window opens, and the Facebook page appears, where you can interact with the plugins (after entering your login details, if applicable). For more information on how Facebook processes your data, please refer to their privacy policy: https://www.facebook.com/policy.php

9.2 Google+ Plugins with Shariff Solution

Our website uses social plugins ("plugins") from the social network Google+, operated by Google LLC, 1600 Amphitheatre Parkway

Mountain View, CA 94043, USA ("Google"). To enhance the protection of your data when visiting our website, these buttons are not fully integrated as plugins but are linked through an HTML link. This ensures that no connection to Google's servers is established when you visit our website.

If you click the button, a new browser window opens, and the Google+ page appears, where you can interact with the plugins (after entering your login details, if applicable). For more information on how Google processes your data, please refer to their privacy policy: https://www.google.com/intl/en/policies/privacy/

9.3 Instagram Plugins with Shariff Solution

Our website uses social plugins ("plugins") from the online service Instagram, operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA 94025, USA ("Instagram"). To enhance the protection of your data when visiting our website, these buttons are not fully integrated as plugins but are linked through an HTML link. This ensures that no connection to Instagram's servers is established when you visit our website.

If you click the button, a new browser window opens, and the Instagram page appears, where you can interact with the plugins (after entering your login details, if applicable). For more information on how Instagram processes your data, please refer to their privacy policy: https://help.instagram.com/155833707900388/

ONLINE MARKETING

10.1 DoubleClick by Google

This website uses the online marketing tool DoubleClick by Google, operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("DoubleClick").

DoubleClick uses cookies to display relevant ads to users, improve campaign performance reports, and prevent users from seeing the same ad multiple times. Through a cookie ID, Google records which ads are displayed in which browser, preventing repeated ads. The processing is based on our legitimate interest in optimal marketing of our website, according to Art. 6(1)(f) GDPR.

In addition, DoubleClick can record conversions using cookie IDs, which link to ad requests. For example, if a user sees a DoubleClick ad and later visits the advertiser's website with the same browser and makes a purchase. According to Google, DoubleClick cookies do not contain personally identifiable information.

Due to the marketing tools used, your browser automatically connects directly to Google's server. We have no influence on the extent and further use of the data collected by Google through this tool and inform you accordingly to the best of our knowledge: Through the integration of DoubleClick, Google receives information that you visited the relevant part of our website or clicked on one of our ads. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered or logged in, it is possible that the provider will obtain and store your IP address.

If you do not wish to participate in this tracking procedure, you can deactivate the use of cookies for conversion tracking by setting your browser to block cookies from the domain "www.googleadservices.com." Further information about Google's privacy policy can be found here: https://www.google.com/policies/privacy/

10.2 Use of Google AdWords Conversion Tracking

This website uses the online advertising program "Google AdWords" and, within the framework of Google AdWords, the conversion tracking by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). We use Google AdWords to promote our website by showing advertisements in Google's search results and on third-party websites. Based on the data from the advertising campaigns, we can determine how successful individual advertising measures are. Our interest lies in showing you advertisements that are of interest to you, making our website more interesting for you, and achieving a fair calculation of advertising costs.

The conversion tracking cookie is set when a user clicks on an ad placed by Google. Cookies are small text files that are stored on your computer. These cookies generally expire after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google AdWords customer receives a different cookie. Cookies cannot be tracked across websites by AdWords customers. The information obtained through the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive information that personally identifies users.

If you do not wish to participate in tracking, you can block the use of cookies by selecting the appropriate settings in your browser, such as blocking cookies from the domain "www.googleadservices.com." Further information about Google AdWords and Google's privacy policy can be found here: https://www.google.com/policies/privacy/

WEB ANALYTICS SERVICES

Google (Universal) Analytics

This website uses Google Analytics, a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses cookies, which are small text files stored on your computer, to help analyze how you use the website. The information generated by the cookie about your use of this website (including your shortened IP address) is generally transmitted to a Google server in the USA and stored there.

This website uses Google Analytics exclusively with the "_anonymizeIp()" extension, which ensures that IP addresses are anonymized by truncation and prevents them from being directly linked to a specific individual. In exceptional cases where personal data is transferred to the USA, this processing takes place under Art. 6(1)(f) GDPR, based on our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.

In our name, Google uses the information to evaluate your use of the website, compile reports on website activity, and provide other services related to website activity and internet usage. The IP address transmitted by your browser in connection with Google Analytics is not merged with other Google data. You can prevent the storage of cookies by configuring your browser software accordingly, but please note that if you do so, you may not be able to use all the features of this website.

Alternatively, you can prevent Google from collecting and processing the data generated by the cookie related to your use of the website (including your IP address) by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en

More information on Google Universal Analytics can be found here: https://support.google.com/analytics/answer/2838718?hl=en

RETARGETING/REMARKETING/REFERRAL ADVERTISING

Facebook Custom Audience via the Pixel Process

This website uses the "Facebook Pixel" of Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). With express consent, it allows tracking of user behavior after they have seen or clicked on a Facebook ad. This helps evaluate the effectiveness of Facebook ads for statistical and market research purposes and may optimize future advertising strategies.

The collected data is anonymous to us, meaning it doesn't reveal users' identities. However, Facebook stores and processes this data, allowing it to link the information to the respective user profile and use it for its own advertising purposes, according to Facebook's Data Usage Policy (https://www.facebook.com/about/privacy/). You can allow Facebook and its partners to display ads on and outside of Facebook. A cookie may also be stored on your device for this purpose. These processing operations only occur with your express consent, per Art. 6(1)(a) GDPR.

You may revoke your consent to use the Facebook Pixel at any time by adjusting your cookie settings or disabling cookies via the following opt-out options provided by Facebook: https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen

Google AdWords Remarketing

Our website uses the functions of Google AdWords Remarketing. Through this, we advertise this website in the Google search results as well as on third-party websites. The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). To do this, Google sets a cookie in your browser that automatically enables interest-based advertising using a pseudonymous Cookie ID and based on the pages you visited. Processing is based on our legitimate interest in the optimal marketing of our website, as per Art. 6(1)(f) GDPR.

Further data processing will only occur if you have consented to Google linking your web and app browsing history to your Google account and using information from your Google account to personalize the ads you see on the web. If you are logged in to Google during your visit to our website, Google uses your data together with Google Analytics data to create and define audience lists for cross-device remarketing. To do this, Google temporarily links your personal data to Google Analytics data to form target groups.

You can deactivate the use of cookies for ad personalization permanently by following this link: https://www.google.com/settings/ads/onweb/

Further information and Google's privacy policy regarding advertising can be viewed at: https://www.google.com/policies/technologies/ads/

RIGHTS OF THE DATA SUBJECT

13.1 The applicable data protection law grants you comprehensive data subject rights (rights of access and intervention) concerning the processing of your personal data. These rights include:

Right of access (Art. 15 GDPR): You have the right to obtain information about your personal data processed by us, the purposes of the processing, the categories of personal data concerned, the recipients or categories of recipients to whom your data has been disclosed, the storage duration or the criteria for determining it, the existence of the right to rectification, erasure, restriction of processing, objection, complaint to a supervisory authority, the source of your data if it was not collected by us, and the existence of automated decision-making, including profiling and, where applicable, meaningful information about the logic involved and the significance and envisaged consequences of such processing for you.
Right to rectification (Art. 16 GDPR): You have the right to have inaccurate personal data corrected without undue delay and/or to have incomplete personal data completed.
Right to erasure (Art. 17 GDPR): You have the right to request the erasure of your personal data if the conditions under Art. 17(1) GDPR are met. This right, however, does not apply, in particular, where processing is necessary for exercising the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest, or for establishing, exercising, or defending legal claims.
Right to restriction of processing (Art. 18 GDPR): You have the right to request the restriction of the processing of your personal data, as long as the accuracy of your data contested by you is verified; if you refuse the deletion of your data due to unlawful processing and instead request the restriction of processing; if we no longer need your data for the purposes of processing, but you need it to assert, exercise, or defend legal claims; or if you have objected to the processing, pending verification of whether our legitimate grounds override yours.
Right to notification (Art. 19 GDPR): If you have asserted the right to rectification, erasure, or restriction of processing, the controller is obliged to notify all recipients to whom your personal data has been disclosed of this correction, erasure, or restriction of processing unless this proves impossible or involves disproportionate effort. You have the right to be informed about these recipients.
Right to data portability (Art. 20 GDPR): You have the right to receive the personal data concerning you, which you have provided to us, in a structured, commonly used, and machine-readable format, or to request its transfer to another controller, where technically feasible.
Right to withdraw consent (Art. 7(3) GDPR): You have the right to withdraw your consent to data processing at any time with future effect. In the event of withdrawal, we will delete the affected data immediately unless further processing can be based on a legal basis for processing without consent. The withdrawal of consent does not affect the lawfulness of the processing carried out based on the consent until the withdrawal.
Right to lodge a complaint (Art. 77 GDPR): If you believe that the processing of your personal data infringes the GDPR, you have the right to lodge a complaint with a supervisory authority, particularly in the Member State of your habitual residence, place of work, or the place of the alleged infringement, without prejudice to any other administrative or judicial remedy.

13.2 Right to object

If we process your personal data based on our legitimate interest, you have the right at any time to object to this processing for reasons arising from your particular situation with effect for the future. If you exercise your right to object, we will stop processing the data concerned unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms or if the processing serves to assert, exercise, or defend legal claims.

If your personal data is processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data for such marketing. You can exercise your right to object as described above. If you exercise your right to object, we will stop processing the data concerned for direct marketing purposes.

DURATION OF STORAGE OF PERSONAL DATA

The duration of the storage of personal data depends on the relevant legal retention period (e.g., commercial and tax retention periods). After the expiry of the period, the corresponding data will be routinely deleted, provided that it is no longer necessary for contract fulfillment or contract initiation, and/or there is no legitimate interest on our part for further storage.

Privacy Policy